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Author name: Mariane Monteiro

I am a graphic design professional with 5 years of experience, graduated at Federal University of Technology from Paraná. I'm exploring the marketing field and the technology and CPG industry. I'm passionate about connecting with people, seeking solutions and organizing ideas.

Food Certifications: Organic, Non-GMO, Halal, Kosher, and Vegan Labels in Production

Leave a Comment / Food and Beverage /

Food certifications and labeling serve as crucial indicators for consumers who are increasingly concerned about the quality, origins, and processing of their food. Labels such as Organic, Non-GMO, Halal, Kosher, and Vegan provide transparency and assurance that the food products meet certain standards and adhere to specific dietary laws or ethical considerations. In the context […]

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Candy manufacturers face soaring cocoa prices as easter approaches

Easter Challenges: The Soaring Cocoa Prices for Candy Manufacturers

Leave a Comment / co-manufacturing, co-packing, supply chain /

As Easter approaches, candy companies are busy with a heavy pressure from economic challenges, mainly caused by the soaring prices of cocoa. The difficulty looms to disrupt the traditional Easter candy production enthusiasm, making the industry to re-evaluate its strategies in supply chain, particularly the utilization of co-packers and co-manufacturing arrangements. The Cocoa Price Challenge

Easter Challenges: The Soaring Cocoa Prices for Candy Manufacturers Read More »

Co-manufacturing Jargon

Unraveling the co-manufacturing jargon

Leave a Comment / co-manufacturing /

In co-manufacturing, where intricate processes and partnerships are the norms, effective communication stands as the foundation of every successful project. Jargon, therefore, is not just specialized language used among experts; it’s the key that unlocks precise and productive conversations. For CPG professionals, understanding the co-manufacturing jargon is not optional—it’s essential. Enhancing Communication The primary benefit

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Co-Packers: A Gateway to Growth for Your Manufacturing Industry Company

Co-Packers: A Gateway to Growth for Your Manufacturing Industry Company

Leave a Comment / co-packing, supply chain /

In the fast-paced realm of the Consumer Packaged Goods (CPG) industry, manufacturing companies constantly seek efficient, scalable, and cost-effective ways to bring their products to market. Amidst this backdrop, co-packers emerge as a pivotal element, providing a bridge between innovative product ideas and the consumer market. Understanding the role and benefits of co-packers can unlock

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Sustainability Practices in the Beverage Industry

Sustainability Practices in the Beverage Industry: Exploring Eco-Friendly Innovations

Leave a Comment / beverages, CPG, ESG, Sustainability /

The beverage industry has been adopting sustainability practices in a significant transformation in response to growing environmental concerns and consumer demand for sustainable products. From production to packaging and logistics, beverage companies are increasingly embracing eco-friendly practices to minimize their environmental footprint and contribute to a more sustainable future. In this article, we delve into

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Co-Manufacturing for 'Better For You' Snacks in North America

Co-Manufacturing for ‘Better For You’ Snacks in North America

Leave a Comment / co-manufacturing, CPG, Food and Beverage /

Understanding the Demand for Healthier Options In North America, a significant shift towards health and wellness has transformed consumer eating habits, particularly in the snack market. As more individuals prioritize their health, the demand for snacks that not only taste good but also offer nutritional benefits has surged. This evolving consumer preference has catalyzed the

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Finding the perfect co-packer.

Finding the Perfect Co-Packer: A Comprehensive Guide

Leave a Comment / co-manufacturing, co-packing, collaboration, CPG /

Are you a CPG brand looking to outsource your production process to a co-packer? Finding the perfect co-packer can be a game-changer for your business. It can help you streamline your operations, reduce costs, and improve the quality of your products. But with so many options available, it can be overwhelming to choose the right

Finding the Perfect Co-Packer: A Comprehensive Guide Read More »

Digital Transformation in CPG: The Shift to Direct-to-Consumer Sales

Leave a Comment / CPG, Digital Native Brands, Marketing, trends /

In recent years, the landscape of the consumer packaged goods (CPG) industry has witnessed a profound transformation, propelled by the rise of digital brands. The Direct to Consumer (DTC) model, where manufacturers and CPG brands engage in selling their products directly to consumers, sidestepping traditional intermediaries such as retailers and distributors, has emerged as a

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The Super Bowl and the CPG Industry: A Marketing and Manufacturing Juggernaut

Leave a Comment / CPG /

The Super Bowl is not just an annual sporting spectacle; it’s a cultural titan that commands the attention of millions across the United States. Its impact on the Consumer Packaged Goods (CPG) industry is profound, serving as a linchpin for marketing strategies and, less obviously but equally important, for co-manufacturing dynamics. Let’s explore the multifaceted

The Super Bowl and the CPG Industry: A Marketing and Manufacturing Juggernaut Read More »

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