Author name: Mariane Monteiro

I am a graphic design professional with 5 years of experience, graduated at Federal University of Technology from Paraná. I'm exploring the marketing field and the technology and CPG industry. I'm passionate about connecting with people, seeking solutions and organizing ideas.

7 Proven Methods for Cost Reduction in Food Manufacturing

Reducing costs in food manufacturing without compromising product quality is achievable through various strategies. By addressing waste and inefficiencies, not only can money be saved, but the overall process and product quality can also be enhanced. Employing technology at key stages, implementing preventive maintenance, and other measures are instrumental in cost reduction within the food […]

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What is co-manufacturing, co-packer and co-man?

In today’s competitive business environment, companies are constantly looking for ways to save money and improve efficiency. One way to do that is by outsourcing manufacturing, product development, and other business functions to third-party companies. There are many different terms used to describe these third-party companies, including co-packers, co-manufacturers, and co-mans. In general, these companies

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Snacking Trends: Authentic Ingredients and Ethical Claims

In recent years, snacking trends have remarkably shift, catering to the evolving preferences of consumers. With a growing awareness of the impact of their choices on both their well-being and the environment, people are seeking snacks that incorporate authentic ingredients and ethical claims. This emphasis on transparency and sustainability has revolutionized snack production, marketing, and

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2023 Packaging Trends: A PESTEL analysis

A PESTEL analysis is a strategic framework used to assess the business environment in which a manufacturer operates. In the past, it was commonly known as a PEST analysis, representing Political, Economic, Social, and Technological factors. However, it has evolved to encompass Environmental and Legal factors as well. PESTEL analyses are effective tools for analyzing

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The Healthy and Natural products trend impact on the CPG industry

Healthy and Natural Products: A Growing Trend in the CPG Industry

In recent years, the consumer packaged goods (CPG) industry has witnessed a significant shift towards the demand for healthy and natural products. Consumers are now more conscious of how their choices impact their health, the environment, and society as a whole. As a result, they actively seek CPG products that align with their values and

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Os varejistas B2B enfrentam vários desafios, como choque de fornecimento, falta de pessoal, inovações disruptivas e clientes cada vez mais conscientes.

The transformative impact of digital self-service on B2B retail is here to stay.

The Covid-19 pandemic forced businesses worldwide to take digital operations seriously, impacting them significantly. According to Sheerien Salindera, Adobe’s strategy lead, customer experience is now the key differentiating factor for the best companies in both B2C and B2B transactions. B2B retailers are facing various challenges such as supply shock, staff shortages, format disruptions, and time-conscious

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Como exportar produtos para o exterior: um guia completo

Guide to Successfully Export Products

Exporting products abroad can open up new opportunities and markets for companies, but it requires careful planning and execution. In this comprehensive guide, we’ll explore the key steps and strategies for successfully exporting your products abroad. From market research and product adaptation to logistics and legal considerations, we’ll cover everything you need to know to

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La Guerra entre Ucrania y Rusia: crisis en la cadena de suministro

Supply chain crisis: The Russia-Ukraine war

The supply chain disruption crisis and the conflict between Russia and Ukraine are having a significant impact on global trade and economic stability in various parts of the world. This crisis has intensified in recent months, generating concern in the business sphere. The supply chain encompasses all processes and activities related to the production and

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What is co-manufacturing or third-party manufacturing?

Co-manufacturing is the abbreviation for “Contract Manufacturing”, that is when a particular product’s manufacture is carried out by a third-party supplier, whether it’s in the process as a whole or just for a part of it. For instance, it may occur that only outsourcing the packaging might be considered, through what we call the co-packing

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