The Innovation Paradox in CPG

Innovation is a double-edged sword in the consumer packaged goods industry. While it is a driving force behind growth and competitiveness, it also presents a unique paradox. This paradox stems from the need for CPG companies to balance innovation with the inherent challenges of the industry, such as regulatory constraints, consumer preferences, and supply chain […]

Driving Quality: 44% of CPG Industry Leaders Embrace Digital Transformation

Titled “State of Smart Manufacturing: CPG Edition,” this global study comprises insights from 216 key leaders within the CPG industry, hailing from 13 prominent manufacturing nations. The study casts a wide net, encompassing manufacturers across diverse sectors like home and personal care, as well as food and beverage, delivering a panoramic view of the CPG […]

The transformative impact of digital self-service on B2B retail is here to stay.

The Covid-19 pandemic forced businesses worldwide to take digital operations seriously, impacting them significantly. According to Sheerien Salindera, Adobe’s strategy lead, customer experience is now the key differentiating factor for the best companies in both B2C and B2B transactions. B2B retailers are facing various challenges such as supply shock, staff shortages, format disruptions, and time-conscious […]