3 beverage industry innovative trends to look up

As the beverage industry continues to evolve, staying ahead of the trends is crucial for brands looking to innovate and capture the attention of modern consumers.  In our e-book, “Innovative Beverages: From Ideation to Launch,” we explore the most significant trends shaping the market. It was based in a former webinar, presented by GrowinCo. and […]

AI-analysis in food manufacturing

Today, AI-analysis and data decision-making are reshaping food manufacturing industry: streamlining supply chains, reducing waste, and ensuring quality consistency.  In 2019, Danone’s partnership with IBM to introduce an AI-driven supply chain solution marked a significant turning point in the food manufacturing industry.By using the power of data analysis and artificial intelligence (AI), Danone boosted its forecasting […]

Produce or outsource: considerations to decide

Halo Top Creamery, a low-calorie ice cream brand, faced a critical decision early in its development: whether to invest in building their own production facility or to partner with a co-manufacturer. Their choice played a crucial role in their meteoric rise to become one of the **best-selling ice cream brands in the United States.** Founded […]

Co-manufacturing Brazil X USA: what can Brazil learn?

Have you ever thought about how YoPro, a high-protein yogurt brand by Danone, achieved a great introduction to Brazilian market at an impressive pace? They used co-manufacturing to bring new flavors to the market faster. This manufacturing practice is already very common, and mature in the USA. So which co-manufacturing lessons Brazil can take from […]

How digital transformation is revolutionizing the time-to-market (TTM) for Consumer Packaged Goods (CPG) companies.

In today’s fast-paced CPG industry, Time-to-Market (TTM) has become a critical metric for success. TTM refers to the duration from the initial product idea to the moment it becomes available for sale. This timeline encompasses every stage of product development, including research, design, manufacturing, and distribution. Speed is the essence in the CPG sector. Rapidly […]

The Power of B2B Collaboration in the CPG Industry

We all know the Consumer Packaged Goods (CPG) industry is a dynamic and rapidly changing landscape. It’s marked by fierce competition, evolving consumer preferences, and the constant need for innovation. In this challenging environment, collaboration between companies has emerged as a key strategy for success. The Need for B2B Collaboration CPG companies operate in a […]

ESG vs. Savings: Where to Place Your Bets for Sustainable Success?

In a world where sustainability is no longer a buzzword but a fundamental aspect of doing business, the choices we make in procurement have far-reaching implications. Last week, we had the privilege of participating in the 20th Live University Procurement and Sourcing Forum, in São Paulo, Brazil. The event gathered industry leaders to explore the […]

Sustainable Packaging Innovations: An imperative for the CPG industry

The environmental impact of mass consumer products has been extensively documented for quite some time. The speed of communication has contributed to making sustainability a topic that has never been as important to consumers as it is today. The impact of human consumption on the planet has become a current concern of the population, and […]

The Innovation Paradox in CPG

Innovation is a double-edged sword in the consumer packaged goods industry. While it is a driving force behind growth and competitiveness, it also presents a unique paradox. This paradox stems from the need for CPG companies to balance innovation with the inherent challenges of the industry, such as regulatory constraints, consumer preferences, and supply chain […]

How to Build an Effective Co-Man Contract

Co-manufacturing can be a valuable strategy for CPG companies of all sizes. For new CPG companies, it can help them get their products to market without having to make a large upfront investment. For CPG companies that are expanding into new markets, it can help them quickly and easily ramp up production. And for CPG […]